Founders Row Partners is where conviction meets capital. This is our investment arm — where we put our own capital alongside aligned partners to back founder-led brands with the potential to scale into institutional assets. Sometimes we're majority owners, sometimes minority investors, but always operator-partners with skin in the game. Founders Row Partners brings the full weight of our platform — Advisory expertise, Media engine, and founder-level execution — to take brands from proven concept to scaled exits.
Investment Approach
This is where conviction meets capital. We put our own capital alongside aligned partners to back founder-led brands with the potential to scale into institutional assets. Every investment decision is driven by our belief in the founder and their vision.
Whether we're majority owners or minority investors, we're always operator-partners with skin in the game. This isn't passive capital — it's active partnership with the full weight of our platform behind every brand.
We bring Advisory expertise, Media engine firepower, and founder-level execution to take brands from proven concept to scaled exits. Our goal is always institutional-quality growth with founder-led authenticity.
FPV Structure
Deal-by-Deal: Each fund is structured through the Founder Partnership Vehicle (FPV) for maximum alignment.
Flexible Capital: Some funds include outside capital partners, others are built solely within Founders Row.
Carry-Only: No management fees - we only succeed when you succeed.
Ready to Scale Your Brand?
Partner with FR Partners to scale your founder-led brand with aligned capital and hands-on support.